Networking sites like LinkedIn used to provide valuable content and knowledge about a particular industry while empowering you to make connections. Now however, the popularity of memes and viral content has watered down the usefulness of many of these platforms.
So what are the differences between a networking platform and a modern social platform? Is this merely the norm in a viral-driven cyberworld, or is there more value to be had on the net than pictures of cats and breakfast?
Our CEO Michael Lodge appeared on the MarTech Podcast to discuss:
Why networking sites aren't effective for martech anymore
The emergence of verticalized networking sites
How EM360 Tech is driving more meaningful networking
Entrepreneurial leader with over 17 years verifiable regional and international B2b experience, with expertise in online, digital and tech. Outstanding record at accelerating sales at all levels, Contract and Pipeline Management, optimising operational performance, forging and strengthening client and partner relationships, influencing key opinion leaders and rapidly increasing market share. A relationship builder with excellent communication skills and proven ability to develop and mentor people into leaders and transform business goals into aggressive revenue producing activities with a multimillion dollar record throughout Europe, North America, Asia and MENA.
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